Who we work with
Built for health and beauty.
Only health and beauty.
We work with DTC brands, challenger brands and scale-ups across health and beauty: brands with a great product and a story AI hasn’t heard yet.
Why specialise
Beauty shoppers ask AI different questions
We know the questions, the sources AI trusts in this category, and the rules on what you can claim.
“Is niacinamide safe with retinol?”
“Best fragrance-free moisturiser under £30?”
“What’s a good dupe for my favourite foundation?”
Categories
Where we help
| Category | AI Visibility |
|---|---|
| Skincare | Yes |
| Cosmetics and make-up | Yes |
| Haircare | Yes |
| Fragrance | Yes |
| Bodycare and bath | Yes |
| Beauty tools and devices | Yes |
| Wellness products | Yes |
| Supplements | Yes |
| Clinics, aesthetics, pharmacy | Yes |
ChatGPT Ads eligibility varies by category and claim. We check yours before anything goes live. See the FAQ.
Good fit
Who we’re a good fit for
- Brands selling DTC, on retailer sites, or both
- Teams who already run Google and Meta and want to be ahead on AI
- Founders who’ve noticed competitors turning up in ChatGPT and want to know why
Compliance
Every piece of content and every ad we produce respects ASA/CAP rules and your own claims guidance. We never trade accuracy for visibility.