Services
Get into the answer.
Then buy the moment.
Two services, one goal: when someone asks AI what to buy, your brand is the one it names. Take one or both. They work harder together.
AI Visibility · GEO / AEO
Make AI talk about you. Accurately, and often.
AI engines don’t rank pages. They assemble answers from sources they trust. We make your brand one of those sources, and make sure what they say about you is right.
- AI Visibility Audit. We run real shopper prompts across ChatGPT, Google AI Overviews and AI Mode, Gemini, Perplexity, Claude and Copilot. You see where you appear, where competitors win, and which sources AI is citing.
- Brand accuracy fixes. Wrong ingredients, outdated products, missing ranges. We find what AI gets wrong and correct the sources it’s learning from.
- AI-ready content. Product pages, ingredient guides, comparisons and FAQs structured so AI can read, trust and quote them.
- Technical foundations. Structured data, product feeds, crawl access for AI bots, site architecture.
- Authority and citations. Earned mentions in the reviews, round-ups, retailer listings and expert sources AI engines lean on.
- Share-of-voice tracking. Monthly tracking of how often you’re mentioned, cited and recommended against named competitors.
ChatGPT Ads
Be there when they’re deciding.
ChatGPT Ads appear beneath the answer, clearly labelled, in conversations about what to buy. It’s a new channel with new rules, and early advertisers are setting the benchmarks everyone else will chase.
ChatGPT Ads availability depends on OpenAI’s advertising policies, which change regularly. Some health categories, including health services, medicines and supplements in the UK, aren’t currently eligible. We’ll tell you straight if yours isn’t, and focus on AI visibility instead.
- Eligibility check. Before a penny is spent, we check your category, products, claims and landing pages against OpenAI’s ad policy.
- Conversation strategy. Mapping the shopper questions where your brand should show up, informed by your AI visibility data.
- Campaign build. Ad creative, landing pages and tracking set up for conversational intent, not keyword intent.
- Optimisation. Ongoing testing of creative, bids and audiences, with clear CPC, CPA and ROAS targets.
- Reporting. What you spent, what it drove, and how it compares with your Google and Meta activity.
Better together
Organic tells paid where to look. Paid tells organic what works.
The prompts where AI already recommends you are the ones to defend. The prompts where it recommends a competitor are the ones to buy into while we fix the organic gap.
One team runs both, so nothing falls between the cracks.
Packages
Start small, or take the full answer
| Package | What’s in it |
|---|---|
| AI Visibility Audit | One-off audit, competitor benchmark and priority fix list |
| AI Visibility | Monthly retainer: fixes, content, authority, tracking |
| ChatGPT Ads | Monthly management fee (ad spend billed separately) |
| Full Answer | AI Visibility + ChatGPT Ads, one team, one report |
Every brand’s different. Book a call and we’ll scope it.