How we work

A 90-day plan, then a monthly rhythm.

No black boxes. You’ll know what we’re doing, why, and what it’s moving, every month.

  1. Weeks 1–2

    Audit

    We test the questions your customers actually ask AI, by product, concern, ingredient and competitor. You get a clear picture: where you show up, where you don’t, what AI says, and which sources it trusts.

  2. Weeks 2–4

    Plan

    A prioritised roadmap: quick fixes, content to build, authority to earn, and, if you’re eligible, the ChatGPT Ads conversations worth buying into.

  3. Weeks 4–12

    Fix and build

    Product data, site content, structured data and AI crawl access sorted. Authority work starts: reviews, round-ups, retailer listings, expert sources.

  4. From week 4

    Buy the moment

    ChatGPT Ads go live where they’ll add most, using what the audit told us. Tested, measured, optimised weekly.

  5. Every month

    Report

    Share of AI voice, citations, brand accuracy, AI referral traffic, ad performance and sales, in one report, with what we’re doing next.

What you need to give us

Access to your site and analytics, product data, brand and claims guidelines, and a named contact who can approve content quickly.

Step one: get your audit.

Get your Audit →